Hosting Tutorial & Guide

A Beginners' Guide to Connect and Use Aweber with WordPress

updated on Aug 11, 2016
A Beginners' Guide to Connect and Use Aweber with WordPress Aweber is a popular email marketing service that features email automation. By using Aweber, you can manage contacts easily, create beautiful templates, and send your website updates directly into your subscribers' inboxes. If you are planning to start email marketing, this service could be a great helper.

The development team has made it easy to integrate Aweber with multiple websites, especially those built with WordPress. However, to use the email service with your WordPress site, there are still several things to do in the case that you haven't used Aweber before.

In this tutorial, we will detail how to get started with Aweber, how to add a signup form to your WordPress site, and how to send blog posts to subscribers with the use of Aweber automation tools.

Get Started with Aweber

Aweber has been competing fiercely with MailChimp, another popular email service. An obvious difference between the two services, however, is that Aweber charges but MailChimp doesn't.

Aweber has multiple subscription plans, and the price starts from $19/mo for 500 email subscribers and unlimited emails. Currently, there is a 30-day free trial available, which allows you to try the functionality without paying. So if you are unfamiliar with Aweber, the free trial provides a good chance.

To get a trial, simply come to the Aweber website and click on the "Free Trial" button.

Start a Free Trial with Aweber

Then you will be asked to finish two forms. One is for your personal information, and another is for the billing information. A credit card is needed for signup, but no charge will occur in the first 30 days. If you cancel your account within the trial period, Aweber doesn't charge your credit card.

Sign up with Aweber

Upon successful signup, click on the get-started button, and you will be required to provide a company name, address, and website. The address appears at the bottom of the emails you send out with Aweber, and it helps improve your emails' deliverability.

Complete Company Information

After that, you still need to enter a sender name and send email which will be included in the outgoing emails sent to your email list. And for the next step, you have to create your first email list by offering the name and description.

Create Email List

After proceeding to the next step, you need to select a subject for the confirmation emails which are sent to ask your subscribers to confirm their email addresses. There are several well-drafted subjects offered by Aweber. You can choose one or write your own.

Select a Subject

Once you click on the "Create List" button, your Aweber account and the first email list are created successfully.

Create a Signup Form with Aweber and Add It to WordPress

As soon as your Aweber account is created, you need to consider adding a signup form to your WordPress site to collect email subscribers. A large number of subscribers are essential to email marketing.

Fortunately, Aweber comes with easy-to-use tools for you to create a signup form and add it to a WordPress site. To carry out your tasks, you should click on the "Sign Up Forms" menu in Aweber dashboard and then hit the creation button.

Sign Up Forms

Now the form builder should be presented to you. There are templates in the builder, so if you want to save time and energy, you can select a pre-made template and then edit the elements in live preview.

Aweber Form Builder

After making sure the form design is what you want, proceed to the next step where you have to deal with the form settings. The information needed there includes the form name, the URL of the thank you page, and the page that users who have already subscribed will be redirected to.

Signup Form Settings

Then, go to the next step and save the form. Also, remember to choose to install the form by your own. Doing so, you will get two pieces of code that you can use to display an Aweber signup form on your WordPress site. Here you need to open the "Raw HTML Version", and next, copy the code there.

HTML Embed Code

Now you can log into your WordPress site, and access Widgets under the "Appearance" menu. Add a text widget to your website's sidebar, and paste the HTML code in the content area. After saving the widget, you will be able to see the signup form in the sidebar of your WordPress site. From then on, your visitors can subscribe to your Aweber email list by filling out the form.

Add Aweber Signup Form to WordPress Sidebar Widget

In addition to the sidebar, you can also add the signup form to a WordPress page or post by using the code.

Add Aweber Signup Form to WordPress with WPForms Plugin

The manual way introduced above is easy, but in fact, there are some other methods available for adding an Aweber signup form to WordPress sites. For example, if you have already been using WPForms, a popular contact form plugin, on your WordPress site, you can create the signup form and keep it under better management directly from the WordPress dashboard.

To use Aweber with WPForms, you first need to go to the "Addons" submenu of WPForms, find the Aweber addon, and click on "Install Addon". The addon will be downloaded and installed automatically. Don't forget to activate it after the installation.

Install Aweber Addon

Secondly, you have to connect your Aweber account with WPForms. To do this, access the plugin settings, open the "Integrations" tab, choose to add an account, and then start authentication.

Configure Integrations

Thirdly, sign into an Aweber account by entering your username and password, and click "Allow Access".

Sign into Aweber Account

Now you will get an authentication code. Simply copy the code and paste it in the corresponding field under the "Integrations" tab. The nickname could be anything. After saving the changes, your WordPress site will be connected to Aweber automatically.

Connect with Aweber

Then, you only need to create a signup form with WPForms as you usually do. Just remember to click on the "Marketing" tab in the form builder to add a new connection to Aweber.

Add New Connection

In the popup, offer a nickname for the connection. Your Aweber account information will be fetched automatically. But you will have to select the list fields that you want to use. At last, save the form.

Select List Fields

The newly created form comes with a shortcode like any other forms. You can use the shortcode to add the Aweber signup form to any text widget, post or page. Later, you are able to modify the form easily without accessing your Aweber dashboard.

Use Form Shortcode

Send Posts to Your Email List in Aweber

As your email list grows, you can send the updates on your WordPress site to the subscribers to grow your website's traffic. Aweber makes it easy to do this since you only need to create a blog broadcast with your RSS feed.

Of course, you have to log into your Aweber account at first. Next, open the dropdown under "Messages", choose "Blog Broadcasts", and click on the creating a new broadcast button.

Blog Broadcasts

On the creation page, you have to accomplish all of the following things.
  • Enter the URL of your website's RSS feed. If you don't have an RSS feed, create one by following this tutorial.
  • Choose an email subject line.
  • Select a template and preview it in the HTML message field.
  • Edit the template to meet your expectation.
Set up Email Newsletter

When these are done, scroll the page down to find the settings of the "Send Time". With these settings, you can choose whether to send broadcasts at a specific time in a day. If the time is unimportant, leave the option to "Immediately".

Then, you need to choose when to send broadcasts to your subscribers. Two triggers are available, and you can make a decision according to the frequency you want.

Configure Send Time

At last, save the broadcast. Aweber will start sending your new posts to the subscribers in your email list automatically when the broadcast is triggered.